Polarizing Organizations and Image Repair: The Effects of Extreme Disposition and Ego-Involvement on ELM Processing Routes for Organizational Responses
Author:
Affiliation:
1. Department of Communication, University of Connecticut, Storrs, Connecticut, USA
Publisher
Informa UK Limited
Subject
Communication
Link
https://www.tandfonline.com/doi/pdf/10.1080/10510974.2020.1733039
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1. Warning, personal involvement, and attitude change.
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3. Another visit to the theory of image restoration strategies
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