The influence of course experience, satisfaction, and loyalty on students’ word-of-mouth and re-enrolment intentions-Reference-Cited by-同舟云学术

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The influence of course experience, satisfaction, and loyalty on students’ word-of-mouth and re-enrolment intentions

Published:2020-12-02 Issue: Volume: Page:1-19
ISSN:0884-1241
Container-title:Journal of Marketing for Higher Education
language:en
Short-container-title:Journal of Marketing for Higher Education

Author:

Rehman Mohsin Abdur¹,Woyo Erisher²³^ORCID,Akahome Joy Eghonghon⁴,Sohail Muhammad Danial⁵

Affiliation:

1. Institute of Management Greater Manchester, University of Bolton, Bolton, UK

2. Tourism Research in Economic Environs & Society (TREES), North-West University, Potchefstroom, South Africa

3. Namibia Business School, University of Namibia, Windhoek, Namibia

4. Department of Entrepreneurship and Marketing, Federal University Otuoke, Bayelsa state, Nigeria

5. Institute of Social and Cultural Studies, University of the Punjab, Lahore, Pakistan

Publisher

Informa UK Limited

Subject

Marketing,Education

Link

https://www.tandfonline.com/doi/pdf/10.1080/08841241.2020.1852469

Reference78 articles.

1. Examination of Psychological Processes Underlying Resistance to Persuasion

2. The theory of planned behavior

3. Perceived Behavioral Control, Self-Efficacy, Locus of Control, and the Theory of Planned Behavior1

4. Investigation of Malaysian higher education quality culture and workforce performance

5. Achieving service quality and students loyalty through intimacy and trust of employees of universities

Cited by 25 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Student satisfaction: Examining capacity development and environmental factors in higher education institutions;Heliyon;2024-09

2. Co-creating academic career self-efficacy: exploring academic career segments, mediating and moderating influences in engineering education trajectory;Frontiers in Education;2024-08-21

3. Exploring the relationships between importance–performance analysis (IPA) rankings and satisfaction and loyalty among English as the medium of instruction (EMI) students;Journal of Applied Research in Higher Education;2024-06-12

4. Factors influencing international students’ perceived value and satisfaction at private universities in Malaysia;Tuning Journal for Higher Education;2024-05-31

5. The determinants of recommendation intention and student satisfaction in private higher institutions: Empirical evidence from Kazakhstan;Journal of Marketing for Higher Education;2024-05-07

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