Social media engagement and Chinese international student recruitment: understanding how UK HEIs use Weibo and WeChat
Author:
Affiliation:
1. School of Media, Communication and Sociology, University of Leicester, Leicester, UK
Funder
School of Media, Communication and Sociology, University of Leicester
Publisher
Informa UK Limited
Subject
Marketing,Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/08841241.2019.1633003
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