Voice in Words: A Mixed-Method Approach for Decoding Digital Footprints Using Online Reviews
Author:
Affiliation:
1. School of Business Studies, Central University of Jammu, Jammu, India
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/1528008X.2022.2094851
Reference92 articles.
1. Airline services marketing by domestic and foreign firms: differences from the customers’ viewpoint
2. Airline in-flight entertainment: the passengers’ perspective
3. Airline customer satisfaction and loyalty: impact of in-flight service quality
4. The Role of In-Flight Service Quality on Value for Money in Business Class: A Logit Model on the Airline Industry
5. “Do We Believe in TripAdvisor?” Examining Credibility Perceptions and Online Travelers’ Attitude toward Using User-Generated Content
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