The effects of corporate social responsibility on consumer loyalty through consumer perceived value
Author:
Affiliation:
1. Universidad Católica de Valencia “San Vicente Mártir”, C/Corona, 34, Valencia, Spain
Funder
Generalitat Valenciana
Publisher
Informa UK Limited
Subject
Economics and Econometrics
Link
https://www.tandfonline.com/doi/pdf/10.1080/1331677X.2018.1547202
Reference75 articles.
1. Relationship between Corporate Social Responsibility and Marketing Performance: The Mediating Effect of Customer Value and Corporate Image
2. Stakeholder influence capacity and the variability of financial returns to corporate social responsibility
3. Strengthening Stakeholder–Company Relationships Through Mutually Beneficial Corporate Social Responsibility Initiatives
4. Influence Of Corporate Social Responsibility As Perceived By Salespeople On Their Ethical Behaviour, Attitudes And Their Turnover Intentions
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