Prestige Clothing Shopping by Consumers: A Confirmatory Assessment and Refinement of the Precon Scale with Managerial Implications
Author:
Affiliation:
1. Ohio University
2. Clemson University
3. The University of Southern Mississippi
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/10696679.2000.11501879
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