The impact of customer relationship management through implementation of information systems

Author:

Ku Edward C.S.

Publisher

Informa UK Limited

Subject

General Business, Management and Accounting

Cited by 26 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Unlocking the Power of Data;Advances in Marketing, Customer Relationship Management, and E-Services;2024-05-03

2. Effects of Customer Relationship Management on Organizational Performance;Economic Themes;2022-06-01

3. Data-Driven Innovation: Digital Tools, Artificial Intelligence, and Big Data;Organizational Innovation in the Digital Age;2022

4. Improving Organizational Performance Through in Terms of Using the Customer Relationship Management system—an Exploratory Study for SMEs in Romania;Digital Economy and New Value Creation;2022

5. Reasons for Failures of CRM Implementations;IEEE Transactions on Computational Social Systems;2020-06

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