Is More Merrier? Consumers’ Inferred Value of Sustainable Aspects for Plastic Food Packaging
Author:
Affiliation:
1. Marketing & Consumer Behavior Group, Wageningen University, Wageningen, The Netherlands
Funder
EU 2020 Horizon Grant
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/08974438.2024.2304361
Reference82 articles.
1. Assessing consumers’ adoption of active and intelligent packaging
2. Barriers and Enablers to Buying Biodegradable and Compostable Plastic Packaging
3. Influence of the involvement in food waste reduction on attitudes towards sustainable products containing seafood by-products
4. Applications and societal benefits of plastics
5. Consumer preferences in food packaging: CUB models and conjoint analysis
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1. Power versus morality: uncovering the underlying mechanisms of consumer response to perceived visual sustainability in package design;Journal of Product & Brand Management;2024-07-25
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