Organization Sustainability Communication by Fashion Brands: A Qualitative Analysis of Messaging and Engagement on Facebook and Instagram

Author:

Pookulangara Sanjukta1,Shephard Arlesa2,Muralidharan Sidharth3

Affiliation:

1. University of North Texas, Denton, TX, USA

2. SUNY Buffalo State, Buffalo, NY, USA

3. Southern Methodist University, Dallas, TX, USA

Publisher

Informa UK Limited

Reference63 articles.

1. ABLE [@able] (2021 March 14). Springing forward with warm-weather daydreams. What are you looking forward to? [Photograph]. Instagram. Retrieved April 23 2021 from https://www.instagram.com/p/CMZzCJ7HyN_/?utm_source=ig_web_copy_link

2. Sustainability in Environmental Communication Research: Emerging Trends and Future Challenges

3. ‘We're in this together’: A content analysis of marketing by alcohol brands on Facebook and Instagram during the first UK Lockdown, 2020

4. Baker J. (2021). A brave new marketer: Rising to the challenge of sustainability communications. Forbes. https://www.forbes.com/sites/jessibaker/2021/04/13/a-brave-new-marketer-rising-to-the-challenge-of-sustainability-communications/?sh=6b7496ac4503

5. Educating for change?: An investigation into consumers’ perception of sustainability and the educational drivers needed to support sustainable consumption

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