Publisher
Springer Nature Singapore
Reference69 articles.
1. Anderson, P., & Nishtar, S. (2011). Communicating the non-communicable. Journal of Health Communication: International Perspectives, 16(s2), 6–12.
2. Andreasen, A. (1994). Social marketing: Its definition and domain. Journal of Public Policy and Marketing, 13(1), 108–114.
3. Andreasen, A. (1995). Marketing social change: Changing behaviour to promote health, social development, and the environment. Jossey-Bass.
4. Andreasen, A. (Ed.) (2006). Social Marketing in the 21st Century. Thousand Oaks, CA: Sage Publications. https://doi.org/10.4135/9781483329192.
5. Bandura, A. (1977). Social learning theory. Prentice Hall.