To strengthen the relationship and the long term trading orientation between the relationship quality and the B-SERVQUAL: focus on the logistics intelligent equipment manufacturing industry

Author:

Shang Meng,Li Hui,Lee ChulWoo,Shin YongHo

Publisher

Springer Science and Business Media LLC

Subject

General Computer Science

Reference32 articles.

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2. Barry JM, Dion P, Johnson W (2008) A cross­cultural examination of relationship strength in B2B services. J Serv Mark 22(2):114–135

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4. Chin WW (1998) Issues and opinion on structural equation modeling. MIS Q 22:7–16

5. Crosby LA, Kenneth RE, Cowles D (1990) Relationship quality in services selling: an interpersonal influence perspective. Ind Mark Manag 54(July):68–81

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