A model of optimal advertising expenditures in a dynamic duopoly

Author:

Espinosa M. Paz,Mariel Petr

Publisher

Springer Science and Business Media LLC

Subject

General Economics, Econometrics and Finance

Reference17 articles.

1. Comanor, W.; Wilson, T.Advertising and Market Power, Cambridge, MA: Harvard University Press, 1974.

2. Deal, K.; Sethi, S.; Thomson, G. "A Bilinear-Quadratic Differential Game in Advertising,"Lecture Notes in Pure and Applied Mathematics, 47, 1979, pp. 91–109.

3. Fershtman, C.; Kamien, M. I. "Dynamic Duopolistic Competition with Sticky Prices,"Econometrica, 55, 1987, pp. 1151–64.

4. Friedman, J. W. "Advertising and Oligopolistic Equilibrium,"The Bell Journal of Economics, 14, 1983, pp. 464–73.

5. Gasmi, F.; Laffont, J. J.; Vuong, Q. "Econometric Analysis of Collusive Behavior in a Soft Drink Market,"Journal of Economics and Management Strategy, 1, 1992, pp. 277–312.

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