Epistemological evolution of corporate social responsibility in marketing
Author:
Publisher
Springer Science and Business Media LLC
Subject
Marketing,Economics and Econometrics
Link
http://link.springer.com/content/pdf/10.1007/s12208-009-0022-0.pdf
Reference66 articles.
1. Barley SR, Meyer G, Gash D (1988) Cultures of culture. academics, practitioners and the pragmatics of normative control. Adm Sci Q 33(1):24–60. doi: 10.2307/2392854
2. Baron DP (2001) Private politics, corporate social responsibility, and integrated strategy. J Econ Manage Strategy 10(1):7–45. doi: 10.1162/105864001300122520
3. Barone MJ, Miyazaki AD, Taylor KA (2000) The influence of cause-related marketing on consumer choice: does one good turn deserve another? J Acad Mark Sci 28(2):248–262. doi: 10.1177/0092070300282006
4. Becker-Olsen KL, Cudmore BA, Hill RP (2006) The impact of perceived corporate social responsibility on consumer behaviour. J Bus Res 59(1):46–53. doi: 10.1016/j.jbusres.2005.01.001
5. Berelson B (1952) Content Analysis in Communication Research. Free Press, New York
Cited by 8 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Overview of CSR Initiatives: A case study of NHPC;International Journal for Research Publication and Seminar;2024-06-23
2. Does Generation Z value and reward corporate social responsibility practices?;Journal of Marketing Management;2022-05-12
3. La Responsabilidad Social Corporativa (RSC) en las bases de datos Scopus y WoS (estudio bibliométrico);Revista EDICIC;2021-05-17
4. Research on social responsibility of small and medium enterprises: a bibliometric analysis;Management Review Quarterly;2021-03-26
5. A Bibliometric Review of Brand and Product Deletion Research: Setting a Research Agenda;IEEE Transactions on Engineering Management;2021
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3