Funder
National Natural Science Foundation of China
The National Natural Science Foundation of Sichuan Province
Ministry of Education of Humanities and Social Sciences
National Natural Science Foundation of Sichuan Province
Special Fund for Humanities and Social Sciences of Southwest Petroleum University
Sichuan Province Social Science Key Research Base Project
Publisher
Springer Science and Business Media LLC
Reference47 articles.
1. Lu, B. J., & Chen, Z. J. (2021). Live streaming commerce and consumers’ purchase intention: an uncertainty reduction perspective. Information and Management, 58(7), 103509. https://doi.org/10.1016/j.im.2021.103509
2. Li, Y., Li, X. L., & Cai, J. L. (2021). How attachment affects user stickiness on live streaming platforms: a socio-technical approach perspective. Journal of Retailing and Consumer Services, 60, 102478. https://doi.org/10.1016/j.jretconser.2021.102478
3. Cai, J., &Wohn, D. Y. (2019). Live streaming commerce: uses and gratifications approach to understanding consumers’ motivations. In Proceedings of the 52nd Hawaii international conference on system sciences (pp. 2548–2557).
4. China Internet Network Information Center, Statistical Report on Internet Development in China. Accessed March 2, 2023. https://www.cnnic.net.cn/n4/2023/0302/c199-10755.html
5. Chen, H. L., Dou, Y. F., & Xiao, Y. B. (2023). Understanding the role of live streamers in live-streaming E-commerce. Electronic Commerce Research and Applications, 59, 101266.
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献