1. Aaker, D. A., Kumar, V., & Day, G. S. (2001). Marketing research (7th ed.). New York: Wiley.
2. Akoz, E. (2004). Yok Baskani Tezic’in Canini Sikan Konusma [Speech that bothered President of Higher Education Commission]. Sabah Newspaper, p. 18 (August 7).
3. Anonymous. (1988). Pink ghetto in sales for women. Sales and Marketing Management, 140(9), 80.
4. Anonymous. (2004). Viewpaper. Retrieved September 9, 2004, from http://www.directessays.com/ 37591.html .
5. Arat, Z. (1994). Turkish women and the republican reconstruction of tradition. In F. M. Gocek & S. Balaghi (Eds.), Reconstructing gender in the Middle East (pp. 57–78). New York: Columbia University Press.