Purchase intention of Amazon sustainable brands: a hybrid approach of structural equation modeling and Rasch model-Reference-Cited by-同舟云学术

Purchase intention of Amazon sustainable brands: a hybrid approach of structural equation modeling and Rasch model

Published:2023-11-08 Issue:12 Volume:3 Page:
ISSN:2662-9399
Container-title:SN Business & Economics
language:en
Short-container-title:SN Bus Econ

Author:

Santos Luiz Diego Vidal^ORCID,Holanda Francisco Sandro Rodrigues,de Santana Oliveira Catuxe Varjão,Pedrotti Alceu,de Menezes Pedro Vinícius Bertulino,Villwock Ana Paula Schervinski

Publisher

Springer Science and Business Media LLC

Subject

General Medicine

Link

https://link.springer.com/content/pdf/10.1007/s43546-023-00588-0.pdf

Reference124 articles.

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4. Ahmad N, Mahmood A, Ariza-Montes A et al (2021) Sustainable businesses speak to the heart of consumers: Looking at sustainability with a marketing lens to reap banking consumers’ loyalty. Sustainability (switzerland). https://doi.org/10.3390/su13073828

5. Andrich D (1978) A rating formulation for ordered response categories. Psychometrika 43:561–573. https://doi.org/10.1007/BF02293814

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