Exposure to Television Alcohol Brand Appearances as Predictor of Adolescent Brand Affiliation and Drinking Behaviors

Author:

Gabrielli JoyORCID,Corcoran Erin,Genis Sam,McClure Auden C.,Tanski Susanne E.

Publisher

Springer Science and Business Media LLC

Subject

Social Sciences (miscellaneous),Developmental and Educational Psychology,Education,Social Psychology

Reference63 articles.

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2. Anderson, P., de Bruijn, A., Angus, K., Gordon, R., & Hastings, G. (2009). Impact of alcohol advertising and media exposure on adolescent alcohol use: a systematic review of longitudinal studies. Alcohol & Alcoholism, 44(3), 229–243.

3. Auty, S., & Lewis, C. (2004). Exploring children’s choice: the reminder effect of product placement. Psychology & Marketing, 21(9), 697–713.

4. Babor, T. F., Higgins-Biddle, J. C., Saunders, J. B., & Montiero, M. G. (2001). AUDIT: The Alcohol Use Disorders Identification Test: Guidelines for use in Primary Care. Geneva, Switzerland: Department of Mental Health and Substance Dependence, World Health Organization.

5. Balasubramanian, S. K. (1994). Beyond advertising and publicity: hybrid messages and public policy issues. Journal of Advertising, 23(4), 29–46.

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