International Marketing in the 1980s and Beyond: Research Frontiers-Reference-Cited by-同舟云学术

International Marketing in the 1980s and Beyond: Research Frontiers

Published:1984 Issue: Volume: Page:195-216
ISSN:0924-4980
Container-title:Nijenrode Studies in Business
language:
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Author:

Hampton Gerald M.,van Gent Aart P.

Publisher

Springer Netherlands

Link

http://link.springer.com/content/pdf/10.1007/978-94-009-5646-9_12

Reference31 articles.

1. AACSB Accreditation General Policies, Procedures, and Standards: 1978–1979. American Assembly of Collegiate Schools of Business, St. Louis, Missouri, 1978.

2. Bernhardt, Kenneth L. and Bellenger, Danny N. “The Graduate Marketing Curriculum: The Attitudes of Managers and Educators.” 1978 Proceedings of the Southern Marketing Association, Robert S. Franz, Robert M. Hopkins, and Al Toma, (eds.), 1978, pp. 195–98.

3. Business and International Marketing. A report submitted by the Task Force on Business and International Education to the Government/Academic Interface Committee International Education Project, American Council on Education, Washington, D.C., May 1977.

4. Cavusgil, S. Tamer and Nevin, John P. “State-of-the-Art in International Marketing: An Assessment.” Review of Marketing 1981, Ben M. Enis and Kenneth J. Roering, (eds.), 1981, pp. 195–216.

5. Daniels, John P. and Radenbaugh, Lee H., eds. International Business Curriculum Survey. Academy of International Business, 1974.

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