Organizational Identity in Higher Education: Conceptual and Empirical Perspectives

Author:

Weerts David J.,Freed Gwendolyn H.,Morphew Christopher C.

Publisher

Springer Netherlands

Reference255 articles.

1. Qualitative research methods series;P Adler,1987

2. Albert, S. (1998). The definition and metadefinition of identity. In D. A. Whetten & P. C. Godfrey (Eds.), Identity in organizations: Building theory through conversations (pp. 1–13). Thousand Oaks: Sage.

3. Albert, S., & Whetten, D. (1985). Organizational identity. In J. M. T. Balmer & S. A. Greyser (Eds.), Revealing the corporation: Perspectives on identity, image, reputation, corporate branding, and corporate-level marketing (pp. 77–105). New York: Routledge. (Reprinted from Research in Organizational Behavior, 7, 263–295.)

4. American Association of State Colleges and Universities. (2002). Stepping forward as stewards of place. Washington, DC: AASCU.

5. Anctil, E. J. (2008). Selling higher education: Marketing and advertising America’s colleges and universities. ASHE Higher Education Report, 34(2). Hoboken, NJ: Wiley Periodicals.

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