Sonic Packaging: How Packaging Sounds Influence Multisensory Product Evaluation

Author:

Wang Qian Janice,Spence Charles

Publisher

Springer International Publishing

Reference56 articles.

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2. Antin, C. (2014, January 28). What does wine sound like? Punch. Retrieved August 6, 2014, from http://punchdrink.com/articles/what-does-wine-sound-like/

3. Bartoshuk, L. M., Duffy, V. B., Fast, K., & Snyder, D. J. (2004). Genetic differences in human oral perception: Advanced methods reveal basic problems in intensity scaling. In J. Prescott & B. J. Tepper (Eds.), Genetic variation in taste sensitivity (pp. 1–42). New York, NY: Marcel Dekker.

4. Beckerman, J., & Gray, T. (2014). The sonic boom: How sound transforms the way we think, feel, and buy. New York, NY: Houghton Mifflin Harcourt.

5. Bouckley, B. (2014, April 17). Dystopian drinks? Beverages that beep, bleep, yell and waft scents at shoppers. Beverage Daily. Retrieved August 7, 2014, from http://www.beveragedaily.com/Processing-Packaging/Dystopian-drinks-Beverages-that-beep-bleep-yell-and-waft-scents-at-shoppers

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