Advancing Service Scienceservice science with Service-Dominant Logicservice-dominant logic

Author:

Vargo Stephen L.,Lusch Robert F.,Akaka Melissa Archpru

Publisher

Springer US

Reference38 articles.

1. Achrol, R. and Kotler, P. (2006). The Service-Dominant Logicservice-dominant logic for Marketing: A Critique. In R. F. Lusch and S. L. Vargo (Eds.) The Service-Dominant Logic of Marketing: Dialog, Debate, and Directions, (320-333). Armonk, New York: M.E. Sharpe.

2. Bastiat, F. (1860). Harmonies of Political Economy (Patrick S. Sterling, Trans.). London: J. Murray.

3. Bitner, M. J. and Brown, S. W. (2006). The Evolution and Discovery of Services Science in Business Schools. Communications of the ACM, 49(7), 73-78.

4. Brodie, R. J., Pels, J and Saren, M. (2006). From Goods- Toward Service-Centered Marketing: Dangerous Dichotomy or an Emerging Dominant Logic?In R. F. Lusch and S. L. Vargo (Eds.) The Service-Dominant Logic service-dominant logic of Marketing: Dialog, Debate, and Directions, (307-319). Armonk, New York: M.E. Sharpe.

5. Chesbrough, H. and Spohrer, J. (2006). A Research Manifesto for Services Science. Communications of the ACM, 49(7), 35-40.

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