Brand Gender und Equity durch Markendesign
Author:
Publisher
Springer International Publishing
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-33126-8_5
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4. Alexander, Gerianne M. 2003. An Evolutionary Perspective of Sex-Typed Toy Preferences: Pink, Blue, and the Brain. Archives of Sexual Behavior 32 (1): 7–14. doi:https://doi.org/10.1023/A:1021833110722.
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