Author:
Oplatka Izhar,Hemsley-Brown Jane
Publisher
Springer International Publishing
Reference155 articles.
1. Abu Bakar, A. R., & Abdu Talib, A. N. (2013). A Case Study of an Internationalization Process of a Private Higher Education Institution in Malaysia. Gadjah Mada International Journal of Business, 15(3), 211–230.
2. Adams, J., & Eveland, V. (2007). Marketing Online Degree Programs: How Do Traditional-Residential Programs Compete? Journal of Marketing for Higher Education, 17(1), 67–90.
3. Alhakimi, W., & Qasem, A. A. (2014). Toward an understanding of Marketing Strategies in Higher Education Institutions. Euro Asia Journal of Management, 24(1/2), 23–35.
4. Alnawas, I., & Phillips, C. (2014). Prospective student orientation in higher education: Development of the construct. Journal of Customer Behaviour, 13(2), 135–163.
5. Alnawas, I., & Phillips, C. (2015). Alumni Orientation: Development of the Construct. Journal of Nonprofit & Public Sector Marketing, 27(2), 183–215.
Cited by
5 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献