Author:
Ahmad Muhammad Nouman,Hashim Muhammad,Nazam Muhammad,Baig Sajjad Ahmad,Khan Ayesha
Publisher
Springer International Publishing
Reference47 articles.
1. Ahn, J., Kwon, J.: The role of trait and emotion in cruise customers’ impulsive buying behavior: an empirical study. J. Strateg. Mark. 1–14 (2020)
2. Aiken, L.S., West, S.G., Reno, R.R.: Multiple Regression: Testing and Interpreting Interactions. Sage, Thousand Oaks (1991)
3. Ailawadi, K.L., Neslin, S.A., Gedenk, K.: Pursuing the value-conscious consumer: store brands versus national brand promotions. J. Mark. 65(1), 71–89 (2001)
4. Amos, C., Holmes, G.R., Keneson, W.C.: A meta-analysis of consumer impulse buying. J. Retail. Consum. Serv. 21(2), 86–97 (2014)
5. Ampadu, S., Jiang, Y., et al.: Online personalized recommended product quality and e-impulse buying: a conditional mediation analysis. J. Retail. Consum. Serv. 64(102), 789 (2022)
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献