Internet-Marketing in the Sphere of Higher Education-Reference-Cited by-同舟云学术

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Internet-Marketing in the Sphere of Higher Education

Published:2019-07-28 Issue: Volume: Page:290-297
ISSN:2367-3370
Container-title:Lecture Notes in Networks and Systems
language:
Short-container-title:

Author:

Ziyadin S.,Serikbek A.

Publisher

Springer International Publishing

Link

http://link.springer.com/content/pdf/10.1007/978-3-030-27015-5_35

Reference18 articles.

1. Al-Rahmi, W.M., Zeki, A.M.: A model of using social media for collaborative learning to enhance learners’ performance on learning. J. King Saud Univ. Comput. Inf. Sci. 29(4), 526–535 (2017). https://doi.org/10.1016/j.jksuci.2016.09.002

2. Arnett, D.B., German, S.D., Hunt, S.D.: The identify salience model of relationship marketing success: the case for non-profit marketing. J. Mark. 67(2), 89–105 (2003)

3. Baldwin, G., James, R.: The market in Australian higher education and the concept of student as informed consumer. J. High. Educ. Policy Manag. 22(2), 139–148 (2010). https://doi.org/10.1080/713678146

4. Cavazza, F.: Social media landscape (2008). https://fredcavazza.net/2008/06/09/social-media-landscape/ . Accessed 1 Apr 2019

5. Cetin, R.: Planning and implementing institutional image and promoting academic programs in higher education. J. Mark. High. Educ. 13(1–2), 57–75 (2004). https://doi.org/10.1300/J050v13n01_04

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