Mental Maps as a Creative Tool of Marketing Analysis in Education

Author:

Ababkova Marianna Yu.ORCID,Pokrovskaia Nadezhda N.ORCID,Leontyeva Veronika L.ORCID,Arkannikova Marina S.ORCID

Publisher

Springer International Publishing

Reference41 articles.

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3. Ipatov, O., Barinova, D., Odinokaya, M., Rubtsova, A., Pyatnitsky, A.: The impact of digital transformation process of the Russian university. In: Katalinic, B. (eds.) Proceedings of the 31st DAAAM International Symposium, vol. 31(1), pp. 0271–0275. DAAAM International, Vienna (2020). https://doi.org/10.2507/31st.daaam.proceedings.037

4. Asanov, I.A., Pokrovskaia, N.N.: Digital regulatory tools for entrepreneurial and creative behavior in the knowledge economy. In: Shaposhnikov, S. (ed.) 2017 International Conference Quality Management, Transport and Information Security, Information Technologies, pp. 43–46. IEEE, St. Petersburg (2017). https://doi.org/10.1109/ITMQIS.2017.8085759

5. Fersman, N.G., Zemlinskaya, T.Y., Novak-Kalyayeva, L.: E-learning and the world university rankings as the modern ways of attractiveness enhancement for the Russian universities. In: Soliman, K.S. (ed.) Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020: Sustainable Economic development, Innovation Management, and Global Growth, pp. 927–944. IBIMA, Madrid (2017)

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