Social media efficiency towards restaurant business: a comparison between social media profiles (case study in Saudi Arabia)

Author:

Binsawad Muhammad

Publisher

Springer Science and Business Media LLC

Subject

Computer Networks and Communications,Hardware and Architecture,Media Technology,Software

Reference55 articles.

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2. Alnsour M, Al Faour HR (2019 Apr) The influence of customers social media Brand Community engagement on restaurants visit intentions. Journal of International Food & Agribusiness Marketing 17:1–7

3. Ashley C, Tuten T (2015 Jan) Creative strategies in social media marketing: an exploratory study of branded social content and consumer engagement. Psychol Mark 32(1):15–27

4. Baxter S, Sanderson K, Venn AJ, Blizzard CL, Palmer AJ (2014) The relationship between return on investment and quality of study methodology in workplace health promotion programs. Am J Health Promot 28(6):347–363

5. Bilal G, Ahmed MA, Shehzad MN (2014) Role of social media and social networks in consumer decision making: a case of the garment sector. International Journal of Multidisciplinary Sciences and Engineering 5(3):1–9

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