An Experiment in Delphi Estimation in Marketing Decision Making
Author:
Affiliation:
1. University of Oregon.
Publisher
SAGE Publications
Subject
Marketing,Economics and Econometrics,Business and International Management
Link
http://journals.sagepub.com/doi/pdf/10.1177/002224377401100411
Reference18 articles.
1. Studies of independence and conformity: I. A minority of one against a unanimous majority.
2. Effect of perceived expertness upon creativity of members of brainstorming groups.
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