Affiliation:
1. University of Louisville.
Abstract
A previous note demonstrated that correctable bias is present when pilot sample information is used to establish sample size. Though Gillett claims that the Stein approach is a superior method for establishing sample size, we argue that it pursues an artificial goal, is impractical, and is subject to the underachievement effect that prompted our original note.
Subject
Marketing,Economics and Econometrics,Business and International Management