The Strictest Taboo: The Marginalization of Marxism in Mainstream Communication Studies

Abstract

Our study uses big data analysis to examine the influence of Marxism on communication studies throughout its history. We track citations of Marxist authors and the use of Marxist concepts in the titles, keywords, or abstracts of publications in the Web of Science scholarly database in the category of communication. We find that Marxian authors and ideas were almost completely absent from the mainstream of media studies until the end of the Cold War. The end of the Cold War and the Great Recession of 2008 significantly increased citations of Marxist authors. We use network analysis to identify different currents of thought or paradigmatic appropriations of Marxism within communication studies and identify five clusters of appropriation of Marx’s ideas within communication studies: Theories of Democracy, Political Economy of Communication, Critique of Power Relations, Feminism and Antiracism, and Critical Discourse Analysis.