Do Occasional Volunteers Repeat their Experience?

Abstract

Understanding the experiences of volunteers is critical to the effective management of non-profit organizations. Many organizations benefit greatly from the work of volunteers; however, little is known about the interest of occasional volunteers in repeating their experience. Our research aims to understand occasional volunteers and their intention to repeat the experience. To achieve this objective, it is essential to understand volunteers’ motivations and the influence of volunteers’ previous experiences in motivations. At the same time, it is necessary to know how these factors may impact satisfaction and therefore, the intention to repeat the experience in the future. For this research, we analyzed the campaigns organized by the Food Bank Against Hunger (FBAH) in Portugal. Through online questionnaires, data were collected at two different moments: one month before and one month after the campaign. Results show five motivations categories: purposive, understanding, protection and enhancement, group identification and career. The research shows that motivations vary depending on volunteers’ previous experience, and this fact may also influence the level of satisfaction with the experience. All volunteers presented a high level of satisfaction and this variable influences volunteers intention of repeating, that is, volunteers wanting to be engaged in future campaigns.