Affiliation:
1. Oklahoma State University
Abstract
Customer retention has become a continuous focus of service organizations and is especially salient in the quick-service restaurant industry due to the short time with the consumer. Restaurant employees being part of the product play imperative role in keeping customers happy and coming back. However, there is no complete understanding of factors that make employees perform their best and satisfy customers. The aim of this article is to explore how employee involvement climate, a construct composed of power, information, rewards and knowledge, and supervisor undermining are related to customer perceptions of service quality. Additionally, the interaction between employee involvement climate and supervisor undermining is tested. Results suggest that a significant interaction exists between these two constructs and are key predictors in increasing or decreasing customer perceptions of service quality.
Subject
Tourism, Leisure and Hospitality Management,Education
Cited by
19 articles.
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