Using Multimedia in Hospitality Training

Abstract

Computer-based multimedia presentations combine instructional resources to meet the audience's needs and learning level. Studies have shown that multimedia training increases efficiency, and learner motivation, for individuals and groups. Despite the expense, a few hospitality-education programs successfully use interactive technologies to train students in sanitation, front-desk operations, and marketing strategy relating to travel and tourism. The most successful training programs combine multimedia training with peer-group sessions, question-and-answer time with a supervisor, and textbooks and work-books that trainees can take home.