Services Redesign Strategies for Demand and Capacity Management and Impact on Company Performance

Author:

Rajani Renu L.1,Heggde Githa S.2,Kumar Rupesh2ORCID

Affiliation:

1. Department of Management, College of Engineering, Anna University, Chennai, Tamil Nadu, India

2. School of Business, University of Petroleum and Energy Studies (UPES), Dehradun, Uttarakhand, India

Abstract

This review investigates the connections between chosen supply chain risks (SCR), utilization of services redesign strategies (SRS) and the effect on company execution. An empirical framework is proposed where the presence of SCRs influences the use of SRS to handle peak and lean demand has been explored. The design is to observationally analyse the connections among SCR, including request inconstancy, compelled limit, nature of conveyance, utilization of different SRS and effect of something similar on organization execution. This review depends on an overview of 439 organizations in India addressing 10 gatherings of administration businesses utilizing organized condition demonstrating (structural equation modelling (SEM)) techniques. The initial survey construct was piloted with 20 expert respondents by personal interviews, based on the inputs the final questionnaire was developed and launched to 2000 services organizations of large, medium, and small sizes in respective service industry groups in India. The outcomes show that the presence of demand variability SCR impacts utilization of SRS. The presence of the hazard of capacity constrained and nature of conveyance do not impact the utilization of SRS. There is an unexpected connection between SCR and company execution which is interceded utilizing SRS. SRS assume fluctuated part in improving various sorts of execution (SC competition, customer satisfaction and financial performance).

Publisher

SAGE Publications

Subject

Strategy and Management,Business and International Management

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