Sorry to (Not) Burst Your Bubble: The Influence of Reputation Rankings on Perceptions of Firms-Reference-Cited by-同舟云学术

Sorry to (Not) Burst Your Bubble: The Influence of Reputation Rankings on Perceptions of Firms

Published:2016-04-15 Issue:5 Volume:57 Page:962-978
ISSN:0007-6503
Container-title:Business & Society
language:en
Short-container-title:Business & Society

Author:

Barnett Michael L.¹,Leih Sohvi²

Affiliation:

1. Rutgers, The State University of New Jersey, Newark, USA

2. University of California, Berkeley, USA

Abstract

We measure the influence of reputation rankings on individuals’ perceptions of firms. Through experimental design, we vary whether and how participants are exposed to a reputation ranking alongside other information about a firm. We find that rankings influence perceptions when they are negative and congruent with other information about the firm. These findings help explain how a firm’s reputation can change even if its characteristics remain constant and why change in a firm’s characteristics can be slow to produce change in its reputation.

Funder

Oxford University Centre for Corporate Reputation

Publisher

SAGE Publications

Subject

Social Sciences (miscellaneous),Business, Management and Accounting (miscellaneous)

Link

http://journals.sagepub.com/doi/pdf/10.1177/0007650316643919

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