Institutional Integration of Artificial Intelligence in Higher Education: The Moderation Effect of Ethical Consideration

Abstract

This research study aims to examine the impact of institutional artificial intelligence (AI) implementation on students’ academic achievement considering the role of ethical considerations. A quantitative approach was employed and data was collected using a non-probability convenience sampling technique, targeting students from different universities in Bangladesh. A total of 214 valid responses were collected and the partial least squares-structural equation modeling estimation procedure was performed using WarpPLS software. The results demonstrate a positive correlation with the rising trend of AI utilization in higher education. Nonetheless, this connection weakens when ethical aspects are considered as a moderator that highlights the originality of this study.