The Role of Technology in Organization Development and Change

Abstract

The problem and the solution. Organization development (OD) is a data-driven process for change,and as a result,the successful application of OD interventions and tools has become increasingly dependent on the use of information technology. This chapter focuses on the role of information (or data) in contemporary change efforts, and the impact that technology has had on the practice of OD over the past decade.Following a case study of a Web-enabled platform used to drive culture change, the chapter closes with a discussion of the unexpected consequences and potential issues involved with the use of technology for OD initiatives that need to be addressed.