Unlocking the Full Potential of Transformative Service Research by Embedding Collaboration Throughout the Research Process
Author:
Affiliation:
1. University of Liverpool, Liverpool, UK
2. Subject Group Head of Marketing, University of Liverpool, Liverpool, UK
3. Professor of Human Resource Management and Organizational Behaviour, University of Liverpool, Liverpool, UK
Abstract
Funder
University of Liverpool
Publisher
SAGE Publications
Subject
Organizational Behavior and Human Resource Management,Sociology and Political Science,Information Systems
Link
http://journals.sagepub.com/doi/pdf/10.1177/10946705231213121
Reference108 articles.
1. In their shoes: co-creating value from deaf/hearing perspectives
2. Alvesson M., Skoldberg K. (2009), Reflexive Methodology: New Vistas for Qualitative Research (2nd ed.). London: Sage.
3. Anderson Laurel (2010), “Improving Well-Being Through Transformative Services,” in Moving Forward and Making a Difference: Research Priorities for the Science of Service,’ Ostrom, Amy L, Mary Jo. Bitner, Stephen W. Brown, Kevin A. Burkhard, Michael Goul, Vicki Smith-Daniels, Haluk Demirkan and Elliot Rabinovich Journal of Service Research, 13 (1), 4-36.
4. Transformative service research: An agenda for the future
5. Future thinking: the role of marketing in healthcare
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