Affiliation:
1. School of Tourism and Hospitality Management, The University of the South Pacific, Suva, Fiji
2. College of Agriculture, Fisheries and Forestry, Fiji National University, Koronivia, Fiji
Abstract
Agritourism has gained traction with a variety of stakeholders within the Pacific to supplement farm revenue, create linkages to tourism and ultimately contribute to sustainable economic development. This paper, with a focus on smallholders, examines the key constraints of agriculture, current agritourism products, policy development initiatives, and proposes an open framework for agritourism in Fiji. Among the key considerations are a careful examination of tourist preferences, the promotion of agritourism on working farms without displacing the key activity of food production, and redefining agritourism as a value for money experience rather than a niche market in the Pacific region.
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Cited by
2 articles.
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