Tourism industrial convergence development: Residents’ attitude of Macau

Author:

Zhou Jinquan1ORCID,Ho Hong-Wai1,Zuo Zhigang2,He Wenjing3

Affiliation:

1. Macao Polytechnic University, Macau, China

2. Guangdong University of Foreign Studies, Guangdong, China

3. Beijing Institute of Technology—Zhuhai Campus, Zhuhai, China

Abstract

This article explores the increasing convergence of the tourism industry with other sectors, emphasizing an evaluation of the convergence path and its effects on residents. 392 residents in Macau were analyzed. The results presented that the convergence path positively impacts convergence effects but negatively affects residents’ environmental perceptions. Environmental perception negatively impacts tourism effects and resident attitudes, while the industry convergence path has not significantly impacted resident attitudes. The tourism industry convergence path impacts resident attitudes by the full mediator convergence effects and environmental perceptions, where environmental perceptions have a negative impact and convergence effects have a positive influence. The demographic characteristics of residents appeared to have various environmental perceptions and attitudes to the tourism industry convergence. This research builds on current theoretical perspectives of tourism industry convergence, incorporating stakeholder theory to emphasize the important role of environmental perceptions and resident attitudes in tourism development.

Funder

Macao Polytechnic University Foundation

Publisher

SAGE Publications

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