Everyday Ethics at the Border: Normative Ethics for the 21st Century

Author:

Pihlaja Beau1

Affiliation:

1. Texas Tech University, Lubbock, TX, 79409-3091

Abstract

This study uses examples from a case of everyday technical and professional communication (TPC) at a small multinational company on the Mexico–U.S. border to illustrate how coordinating analytical frameworks commonly used in TPC analyses—activity theory (AT) and actor-network theory (ANT)—can help TPC scholars and practitioners negotiate interpreting others’ asynchronous communication fairly and justly, even in complex, intercultural contexts. The examples illustrate why developing normative ethics for the 21st century requires attention to the ways that goal-oriented activity and the flat, networked interaction of the human, nonhuman, and black-boxed forces intersect in everyday TPC practitioners’ lives and work.

Publisher

SAGE Publications

Subject

General Business, Management and Accounting,Communication,Business and International Management

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