Predicting Computer Anxiety in the Business Communication Classroom

Abstract

The purpose of this study is primarily twofold: (1) to determine what factors, if any, are predictors of computer anxiety among business communication students and (2) to explore alternative teaching strategies suggested by the literature to effectively reduce computer anxiety in business communication classrooms. Participants consisted of 431 students enrolled in business communication courses during the 1995 spring semester at three state-supported universities in three southern states. Statistical analyses revealed that gender, keyboarding skill, age, socioeconomic status, and self-directedness are adequate predictors of computer anxiety in business communication students. Teaching strategies for reducing or eliminating computer anxiety in business communication classrooms are discussed.