Social Capital and Citizen Interpretation of Political Ads, News, and Web Site Information in the 1996 Presidential Election-Reference-Cited by-同舟云学术

Social Capital and Citizen Interpretation of Political Ads, News, and Web Site Information in the 1996 Presidential Election

Published:1997-08 Issue:8 Volume:40 Page:1238-1249
ISSN:0002-7642
Container-title:American Behavioral Scientist
language:en
Short-container-title:American Behavioral Scientist

Author:

KERN MONTAGUE¹

Affiliation:

1. Rutgers University

Abstract

In 1996, citizens made heavy use of political ads and news. Expressions of mistrust of candidates and the electoral process are widespread among viewers who recall political ads. Combining information and solidarity-building functions, the World Wide Web offers the promise of re-building social capital.

Publisher

SAGE Publications

Subject

General Social Sciences,Sociology and Political Science,Education,Cultural Studies,Social Psychology

Link

http://journals.sagepub.com/doi/pdf/10.1177/0002764297040008020

Reference25 articles.

1. Accentuate the Negative: Contemporary Congressional Campaigns

2. The “Mainstreaming” of America: Violence Profile No. 11

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