Crossed wires and crooked calls: Imagining the telephone in South Indian comedy films of the 1990s

Author:

Chirumamilla Padma1

Affiliation:

1. Annenberg School for Communication, University of Pennsylvania, USA

Abstract

In this article, I argue for the necessity of studying the portrayal of technological infrastructures in popular cinema. Cinema provided a venue within which the potentialities of technological infrastructures could be codified, challenged and (irregularly) absorbed into everyday practice—a process that was especially fraught in postcolonial societies like India. I combine an analysis of the changes in Indian telecommunications policy in the 1990s with close readings of the telephone’s portrayal in two South Indian comedy films, Hello Pakkiram (1990) and Money (1993). These films imagined the telephone as a technology which undergirded a “middle-class” ethos which valued financial security above explicit moral commitment, in contrast to the explicit heroism of the “mass films” that shaped an earlier era of South Indian cinema. I conclude by reaffirming the necessity of thinking through mediations of technological infrastructures to gain more nuanced critical purchase on their place in our everyday lives.

Publisher

SAGE Publications

Subject

Cultural Studies

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