Awakening the giant: the revitalization of the American labor movement

Abstract

This article considers the strategies employed by some U.S. unions to increase membership and regain influence. Three successful case studies are reviewed and the factors for success identified as national union support, rank-and-file mobilization, coalition building, and a range of innovative and flexible tactics adapted to particular industry, labor market and workforce characteristics. The article concludes with a discussion of the chances for disseminating such practices and possible lesson for European unions.