Can the Educationally Disadvantaged Interpret the FDA-Mandated Nutrition Facts Panel in the Presence of an Implied Health Claim?
Author:
Affiliation:
1. Kogod College of Business Administration, American University.
2. Atkinson Graduation School of Management, Willamette University.
Publisher
SAGE Publications
Subject
Marketing,Economics and Econometrics,Business and International Management
Link
http://journals.sagepub.com/doi/pdf/10.1177/074391569901800111
Reference36 articles.
1. Consumer Generalization of Nutrient Content Claims in Advertising
2. Is Cardiovascular Risk Factor Knowledge Sufficient to Influence Behavior?
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