The Development of New Paradigm Values, Thinkers, and Business

Abstract

The term “new paradigm” is becoming increasingly popular in business. However, there is little agreement as to what this construct means. In this article, the authors present key factors influential in the development of this paradigm. They then turn to categorizing the different supporters along two continua. This classification is used to offer suggestions as to how the new paradigm might be enacted and to briefly explore why new paradigm thought should be considered by business.