Affiliation:
1. Al Ain University, Al Ain, United Arab Emirates
Abstract
The main purpose of this study is to investigate the attitude of students toward Arabic and English textbooks in communication and media. The study used a survey questionnaire to collect data. A total of 157 university students, consisting of 95 females and 62 males, participated in the study. English textbooks received the highest satisfaction from male students, students specialized in journalism, students of the age group of 18 to 25 years, and third-year students. Arabic textbooks received the highest satisfaction from female students, students specializing in public relations, and fourth-year students. However, the overall results indicate that the English textbooks outperformed the Arabic textbooks in terms of easy access and use, the quality of print and design, provision of visual and graphic images, provision of activities and exercises, and quality of contents. The article suggests major changes and improvement in writing and publishing Arabic textbooks. Findings of the study suggest needs of major changes and improvement in writing and publishing Arabic textbooks.
Subject
General Social Sciences,General Arts and Humanities
Cited by
2 articles.
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