Low-Carbon Awareness and Behaviors: Effects of Exposure to Climate Change Impact Photographs

Abstract

Exposure to images on the impact of climate change has been shown to trigger low-carbon awareness and behaviors in individuals. In this study, pre-exposure to photographs of climate change impact, low-carbon awareness, and behaviors of a control group and an experimental group were not significantly different. However, following exposure, the two groups showed significant differences in terms of low-carbon awareness and behavior. Moreover, the experimental group was found to have better low-carbon awareness and behavior than the control group without exposure. Therefore, exposure to climate change impact photographs may play an important role in promoting low-carbon awareness and behavior. The findings have significant implications for climate change and low-carbon policy-making.