A comparative analysis of the differences in how small organizations adapted to the covid-19 pandemic in Japan and the United States of America

Abstract

This study examines the differences in business continuity of Japanese and American small organizations during the Covid-19 pandemic since early 2020 in terms of organizational adaptation empowered by loans, grants, and aid and created through processes of visioning, and relationship building. The 28 Japanese and 21 American small organizations collected through snowball sampling were asked about their level of preparedness, the types of aid earned, the vision that an organization developed, and how they used their organization to advance community life. We used semi-structured interviews in the participants’ native languages for 40 min to 1.5 h. Coding results identified 36 codes, nine subcategories, and three broad categories common among small organizations in Japan and the United States. A comparison of the coding results showed three results that we focus on in our comparative analysis. First, loans, grants, and aid provided by the government were effectively used as a business continuity resource in both countries. Second, visioning, a process of setting goals and understanding purpose, was observed in Japan and the United States. Lastly, Japanese organizations emphasized maintaining relationships with business partners, even providing monetary support to them. Conversely, in the United States, new relationships were observed but organizations did not provide as much mutual support. Thus, the study clarified two different types of resilience among small organizations: trust-based resilience seen frequently in Japan, which seeks to maintain relationships with employees and business partners rather than investing in the organization, and the change-based resilience in the United States, which aims to change the organization and build new relationships.